Back to Portfolio
UI/UX Design

EcoLife Brand Identity

Complete brand redesign including logo, color palette, typography, and application guidelines that revitalized the client's market presence and improved brand recognition.

Client: EcoLife Solutions
Year: 2023
Duration: 3 months
Team: 3 specialists
EcoLife Brand Identity

The Challenge

EcoLife Solutions, a sustainable products company, had an inconsistent brand identity that didn't effectively communicate their values or appeal to their target audience. They needed a complete brand overhaul that would position them as a premium eco-friendly brand while maintaining their approachable image.

Our Solution

We conducted extensive market research and competitor analysis to develop a comprehensive brand strategy. We created a new visual identity including logo, color palette, typography, and custom iconography that reflected their sustainable ethos. We developed detailed brand guidelines and templates for various applications, ensuring consistency across all touchpoints.

Results

Brand recognition increased by 150% in market surveys
85% positive feedback from existing customers
40% increase in social media engagement
30% improvement in conversion rates on rebranded materials
Successful implementation across all digital and physical touchpoints

Project Gallery

EcoLife Brand Identity gallery 1
EcoLife Brand Identity gallery 2
EcoLife Brand Identity gallery 3
EcoLife Brand Identity gallery 4

Client Testimonial

Emma Wilson

"The brand identity created by WebCrafty Solution perfectly captures our company's values and vision. The thoughtful design system has transformed how we present ourselves to the world and has resonated strongly with our customers. The team's strategic approach and creative execution exceeded our expectations."

Emma Wilson
Founder, EcoLife Solutions

Project Details

Year
2023
Team Size
3 specialists
Duration
3 months
Category
UI/UX Design

Services Provided

Brand Strategy
Logo Design
Visual Identity
Brand Guidelines

Technologies Used

Adobe Illustrator
Adobe Photoshop
Figma
InDesign
After Effects

Ready to Start Your Project?

Let's create something amazing together. Contact us to discuss your project requirements.